A quotation from the late, great Steve Jobs, founder of Apple Computers.
Steve’s wise words reflect within website design as much as product design. How your website functions and the experience the user has whilst using your company website can make or break your brand reputation. Sure, the website needs to look great - but customer useability needs to be a major priority as well with clear calls to action.
You don’t want clients to like your company. You want them to love your company. Your company needs to be the first (and only, preferably) that your client thinks about when needing a service or to make a purchase.
A brand is more than a trademark. It is a trustmark. A brand is a covenant between the company and the consumer. A trusted brand is a genuine asset. You don’t build brand value by saying how cheap you are, you build brand value by reinforcing how special you are.
Your brand is your promise - what you say you will do, how you say you will do it, and how it is done. Make sure your company delivers on what you say it will.Get In Touch
“The way a company brands itself is everything - it will ultimately decide whether or not a business survives.”
RICHARD BRANSON, FOUNDER OF VIRGIN
We have been looking at having a website developed for the past 3 years, we could not find anyone within our price range with the features we were looking for – until we came across The Web Workshop. After our initial meeting Colin and his team knew what we were after and developed a modern, simple website for us that would automatically change d...